Multi-layered, bottom-up business cases for large scale restoration of degraded landscapes
Social Purpose: 
Demonstrating (to financially-driven investors) that actively restoring degraded ecosystems can be financially viable and delivers four returns (inspiration (wow-factor), social capital (jobs, social cohesion) and natural capital (net-positive impact on soil, biodiversity, water), financial impact).
Social Impact: 
We invest in companies with a net-positive ecological impact (biodiversity, water, soil).
Innovative Character: 
Four-returns model: inspiration (wow-factor), social capital (jobs, social cohesion), natural capital (net-positive impact on soil, biodiversity, water) and financial impact.
Scaling Trajectory: