Give Me Tap

Give Me Tap
Give Me Tap: clean drinking water for africa subsidised by UK tap water business & campaign
Social Purpose: 
1. To reduce plastic bottle waste created via bottled water 2. Provide clean water for people in africa
Social Impact: 
1. Reduced waste - measured ideally via the amount of people changing their approach to buying bottled water. 2. Building water pumps (not measured at the moment, only via NGO partners who deliver on the ground)
Innovative Character: 
Working with corporate organisations to ensure large amounts of people start drinking tap water. Smart way to promote drinking of tap water, and encourage people to support 'good causes' via their personal consumption choices.
Scaling Trajectory: