The Tree Shop (by EcoAssist Association)

The Tree Shop (by EcoAssist Association)
Tree Shop brings the forest cause into our everyday lives. Trees become gifts that can be connected to almost any special occasion in one’s life and contribute to support afforestation initiatives
Social Purpose: 
Tree Shop brings the forest cause into our everyday lives. Trees become gifts that can be connected to almost any special occasion in one’s life and contribute to support afforestation initiatives. The products are promoted as means to support afforestation initiatives and people become familiar with the cause and contribute to solving the problem.
Social Impact: 
The end result is the number of trees successfully planted and the profits invested in the social actions.
Innovative Character: 
The innovation consists of taking the tree planted during social campaigns and turning it into a product that people can buy and „use” (meaning plant) anywhere they want. The profits however will be invested in the social cause –thus this business is designed for the sustainability of the social cause from which it spun-off.
Country: 
Scaling Trajectory: